ABOUT US

Made to Hold You, Hug You, Hype You

Kurvs started in a cramped Perth bedroom, in front of a mirror that told the brutal truth: shapewear either squeezed the life out of us or cost the kind of money that demands a red-carpet moment. We thought, “Why can’t feeling confident be as easy as pulling on your favourite tee?” So we got to work.

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Our Why

We’re not really in the business of selling fabric. We’re in the business of selling confidence. Every Kurvs piece is designed to hold you where you want, let you breathe where you need, and whisper “you were that girl before you even got dressed.”

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Our Mission

To deliver body-positive shapewear that:

Celebrates every curve – from AU size 6 to 26, everyone’s invited.
Feels like Sunday, looks like Friday night – smoothing, lifting, but never suffocating.
Keeps it attainable – premium feel without the premium attitude (or price tag).

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Who We Serve

Everyday Comfort Seekers - desk to dinner, you want a smooth canvas for any outfit.
Special-Occasion Shapers – bridesmaids, birthday queens and photo-shoot stars who need a little extra “wow.”
Plus-Size Confidence Crew - because style shouldn’t stop at a size tag.

If you like hype-girl energy, memes in your inbox, and clothes that cheer you on, you’re in the right place.

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What Makes Kurvs Different

Hug-Don’t-Squeeze Fit – smart panels that shape without the “why can’t I breathe?” drama.
Instant Hype Guarantee – slip it on, feel the boost. If it doesn’t make you do a mirror twirl, it’s not Kurvs.
Free AU-Wide Shipping – no spending minimums, no surprises at checkout.
Size-Swap Safety Net – pick the wrong size? Keep it and we’ll send the right one at 40 % off—because confidence shouldn’t come with postage panic.

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